Författare: Anil K. Gupta, Vijay Govindarajan, Haiyan Wang
E-bok ISBN: 9781119097457
ISBN: 9780470194409
Språk: English
Upplaga: 2
Utgivningsår: 2015
The Quest for Global Dominance is well-regarded as the leading book on global strategy for practitioners and students alike. It reflects leading-edge thinking on the subject of creating and exploiting global presence and offers logic-driven conceptual frameworks that are actionable and have been developed and refined by the authors over the past 15 years in their teaching and consulting work.