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Strategic Management and Competitive Advantage: Concepts and Cases, eBook, Global Edition

Pearson International Content

Strategic Management and Competitive Advantage: Concepts and Cases, eBook, Global Edition

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Författare: Jay B. Barney; William S. Hesterly
E-bok ISBN: 9781292258058
ISBN: 9781292258041
Språk: English
Upplaga: 6


For courses in strategy and strategic management. Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you will receive via email the code and instructions on how to access this product. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.