Excellence in Business Communication, Global Edition

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Excellence in Business Communication, Global Edition

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Författare: John Thill; Courtland L Bovee
E-bok ISBN: 9781292405087
ISBN: 9781292404806
Språk: English
Upplaga: 13
Utgivningsår: 2021


For undergraduate courses in business communication.  Develop business students’ professional communication skills Following in the wake of the digital revolution and the advent ofsocial media, business communication has been hit by yet another revolutionarychange: the rise of intelligent communication technology. In this 13thEdition of Boveé and Thill’s Excellence in BusinessCommunication, the most significant and recent technology-related changesaffecting the business world are thoroughly discussed. Not to be forgotten, thetext continues to emphasize the fundamental skills and principles of businesscommunication. Featuring practical advice, time-tested processes, andreal-world examples, Excellence in Business Communication isthe premier text for honing and developing business students’ essentialcommunication skills.